About
Type: Hospitality
Location: Nha Trang, Vietnam
Status: Hospitality
Build area:
Located at the top of A&B Central Square in Nha Trang, Vietnam, this concept for a multi-level rooftop hospitality destination was developed by Design Assembly in collaboration with creative director James Brown, following our earlier work together on Tropicola in Bali.
The brief was to transform a series of rooftop levels into a bar, restaurant and pool club, bringing the relaxed, tropical atmosphere of a Balinese beach club into a high-rise setting overlooking the city and coastline.
The architectural approach worked with the strong concrete forms and structural elements of the building, introducing warmer materials, colour and tropical planting to create a more informal and inviting environment. Terracotta and natural stone flooring, timber decking, woven textures and brightly coloured furniture bring warmth and character to the spaces, while large sculptural canopies and pergolas provide shade and help define different areas across the open rooftop.
The programme was arranged across a series of interconnected terraces, with two bars, indoor and outdoor dining, lounge and VIP areas, a DJ and dance space, and an infinity pool overlooking Nha Trang. Each area was given its own character while remaining part of a connected hospitality experience, allowing the rooftop to accommodate different activities and atmospheres throughout the day and evening.
Developed to initial concept stage, the project explored how the openness and informality of tropical hospitality could be introduced into a dense urban setting, balancing the scale and structure of the existing building with more relaxed spaces for gathering, dining and spending time outdoors.